The Next Einstein” Competition Sets New GUINNESS WORLD RECORD For “Largest Gathering Of Albert Einstein Lookalikes” At MaRS Discovery District With VIPs In Tow

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TORONTO – Tuesday, March 28, 2017 “The Next Einstein” looks to have set a new GUINNESS WORLD RECORD for The Largest Gathering of Albert Einstein Lookalikes. The attempt was organized by Canadian Friends of the Hebrew University (CFHU) to support the launch of “The Next Einstein”, an online competition which searches for the next genius idea that can change the world for the better. “The Next Einstein” competition is open today through April 25, 2017.

Guinness World Records - Largest Number of Einstein Lookalikes

Held at MaRS Discovery District, the world's largest urban innovation hub, 404 total lookalikes participated, including hundreds of students from local TDSB school Forest Hill Public School, well eclipsing the previous record of 304 set by Black Pine Circle School in Berkeley, California. MaRS itself is home to hundreds of visionary researchers and entrepreneurs, making it the perfect host.

We are absolutely thrilled to be GUINNESS WORLD RECORD title holders,” said Rami Kleinmann, President & CEO Canadian Friends of the Hebrew University.  “This competition is in its fourth year, furthering the legacy of Albert Einstein. We encourage thinkers and innovators to apply with their ideas. Everyone has a good idea - There are no bad ideas.”

Also in attendance, assisting with the official GUINESS WORLD RECORD attempt were Adam Vaughan, Member of Parliment for Spadina-Fort York and Parliamentary Secretary to the Minister of Families, Children and Social Development (Housing and Urban Affairs), Toronto Police Services Inspector Chris Boddy and KISS 92.5 Morning Show's Maurie Sherman.

“The Next Einstein” competition is now open, and applicants are invited to submit their genius idea to make the world a better place at www.thenexteinstein.com. The winner will be awarded $10,000 to further their genius idea.

The online competition is part of The Einstein Legacy Project, which celebrates the 100th anniversary of his General Theory of Relativity with a mission to honour his life and legacy and to identify and inspire the next generation of brilliant minds on the planet (www.einsteinlegacyproject.com).

About The Next Einstein (FB @thenexteinstein Twitter @TheNxt_Einstein)
Inspired by Albert Einstein's incomparable legacy of discovery, invention and humanitarian ideals, "The Next Einstein" initiative was introduced in 2013 with a single-minded goal: to recognize new ideas with the potential to change the world for the better. The competition was created by the Canadian Friends of the Hebrew University in conjunction with Hebrew University of Jerusalem, the custodian of the Einstein estate. Albert Einstein was one of the founding fathers of the Hebrew University. Einstein's passion, curiosity and rebellious nature enabled countless innovative accomplishments recognized the world over. www.thenexteinstein.com

About MaRS Discovery District
MaRS Discovery District (@MaRSDD) in Toronto is one of the world's largest urban innovation hubs. Our purpose is to help innovators change the world. MaRS supports promising ventures tackling key challenges in the health, cleantech, finance & commerce, as well as work & learning sectors as they start, grow and scale. In addition, the MaRS community fosters cross-disciplinary collaboration to drive breakthrough discoveries and new solutions to be adopted in Canada and beyond, growing our economy and delivering societal impact at scale.

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CFHU is dedicated to supporting IMRIC through direct funding and by developing key collaborative medical research partnerships between Canada
and Israel.
www.imric.org

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